If there is one topic that generates more questions in the LoongBuy community than any other, it is sizing. Chinese sizing standards differ significantly from Western ones, and factory-to-factory variation means a "Large" from one supplier might fit like a "Medium" from another. This guide is the result of years of community data collection and thousands of buyer reports.
Understanding Chinese Sizing
Chinese clothing sizes typically run 1-2 sizes smaller than US sizes. A Chinese XL often corresponds to a US Medium. However, this varies by product type and factory. The only reliable approach is to ignore size labels and use measurements.
The Golden Rule: Always check the size chart provided in each listing. Never assume your usual size will work. Measure a well-fitting item you already own and compare those measurements to the chart. This single habit will eliminate 90% of sizing issues.
How to Measure Yourself
For clothing, you need four key measurements: chest (fullest part, tape under arms), shoulder (seam to seam across the back), length (highest shoulder point to hem), and sleeve (shoulder seam to cuff). For pants: waist (natural waistline), hip (fullest part), inseam (crotch to ankle), and thigh (fullest part of upper leg).
Measurement Tips: Use a soft measuring tape, not a rigid ruler. Measure over thin clothing, not bulky layers. Keep the tape snug but not tight. Have someone help for shoulder and back measurements. Record everything in centimeters - Chinese listings universally use CM.
Category-Specific Sizing Notes
T-Shirts: Budget tees often shrink 2-3cm after first wash. Size up if between sizes. Boxy/oversized tees have different proportions - pay attention to body width and shoulder drop measurements, not just length.
Hoodies and Sweaters: These typically run small by 1 full size. A Chinese L hoodie usually fits like a US M. The length measurement is critical - many replicas have correct chest width but are 3-5cm too short. Check sleeve length carefully as well.
Jackets and Outerwear: Outerwear tends to be the most accurately sized category, possibly because jackets require more precise pattern work. Still, check the shoulder measurement - narrow shoulders ruin the fit of any jacket.
Pants and Shorts: The most problematic category for sizing. Waist measurements are often inconsistent. Inseam lengths vary wildly between factories. Our community data shows that cargo pants run particularly small in the thigh measurement.
Underwear: Size up by at least one full size. Chinese underwear sizing is notoriously small. Elastic waistbands have significant stretch, so focus on the unstretched measurement.
Sneaker Sizing by Factory
Sneaker sizing is even more complex than clothing because each factory has its own mold. Here is what our community has documented:
LJR (Jordan 1): True to retail Jordan 1 sizing. If you wear a US 10 in authentic Jordan 1, order US 10 in LJR.
PK (Yeezy 350): Runs half size small. Order half size up from your retail Yeezy size, or full size up if you have wide feet.
M Batch (Dunk): Generally true to size, but the toe box can feel tight for wide feet. Consider half size up for wide feet.
OG Batch (Travis Scott): True to size for most, but the thick insole makes them feel snug. Remove the insole if between sizes.
H12 (Off-White): True to size. The padding is substantial, so they feel snug initially but break in well.
Generic/Unbranded Sneakers: Always check the listing size chart. These vary enormously between suppliers.
The Size Chart Red Flags
Not all size charts are created equal. Be suspicious of charts that: only provide 2-3 measurements for a complex item, have identical measurements across multiple sizes (obviously copy-pasted), list measurements in inches only (rare for Chinese suppliers), or have measurements that do not match the product photos (a "boxy" fit with narrow body width is contradictory).
Good size charts provide: all relevant measurements (chest, shoulder, length, sleeve for tops), measurements in centimeters, separate charts for each colorway (dyes can affect fabric dimensions), and measurement tolerances (fabric stretches and shrinks).
What to Do If It Does Not Fit
If your item arrives and does not fit, act quickly. Most agents allow returns for sizing issues within 48-72 hours of delivery. The process: contact your agent with photos showing the fit issue, request a return/exchange, pay domestic return shipping (usually 8-15 CNY), and wait for the supplier to send the replacement.
Exchange vs. Refund: Exchanges are faster but require the correct size to be in stock. Refunds take longer but give you flexibility to order something else. Our agents typically process exchanges in 7-14 days and refunds in 14-21 days.
When to Keep It Anyway: If the item is only slightly off - 1-2cm in one dimension - consider keeping it. Tailoring can fix minor fit issues for 20-50 CNY at any local tailor. A slightly long tee can be cropped, a slightly wide jacket can be taken in at the sides.
Community Sizing Database
The LoongBuy community maintains an ongoing sizing database where buyers report their body measurements, what size they ordered, and how it fit. This crowdsourced data is invaluable for new buyers. Before ordering, search our Discord or Telegram for sizing reports on the specific product and factory you are considering.
Our agents also add sizing notes to product listings based on community feedback. Look for "Community Note: Runs small, size up" or similar annotations in the spreadsheet. These notes are updated weekly as new buyer reports come in.
Factory-Specific Sizing Data
| Factory | Silhouette | Sizing Advice |
| LJR | Jordan 1 | True to retail size |
| PK | Yeezy 350 | Half size up from retail |
| M Batch | Dunk Low | True to size, wide feet +0.5 |
| OG Batch | Travis Scott | True to size, snug insole |
| H12 | Off-White 4 | True to size, breaks in |
Size Chart Red Flags
Suspicious - complex items need more data
Copy-pasted chart, avoid
Rare for Chinese suppliers, double-check
Good - detailed and likely accurate
Pro Tip: The Shrink Factor
Budget cotton items often shrink 2-3cm after first wash. Size up if between sizes.
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